Welcome!

I'm Bushra Mir, a mixed-methods researcher in my last year at Pomona College majoring in Sociology, concentrating in Human-Centered Design (HCD), and minoring in Economics.

I embrace a people-oriented approach with my experience in UX Research, Consumer Insights, and HCD. I'm especially drawn to systems of care in technology. My 3 years of qualitative research experience and quantitative toolkit with Qualtrics and R enable me to integrate research insights with business goals—telling compelling stories that bridge the gap between users and decision-makers.

I'm committed to continuously learning and questioning assumptions, even if it means asking hard questions. Every experience is designed, intentionally or not. So, for me, being a researcher is to uplift user voices in decision-making because everyone has a story to tell, and I want to help tell it.

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Explore ongoing and past projects to see how I strive to apply a UX research framework to organizations, and also consulting and academic research.

© Bushra Mir, 2025